There has been a lot of speculation about whether Rolex will have a price increase. The last time we saw a price increase from Rolex was October 2012. Last year I was pretty sure that we would see a price increase from the mighty King that is Rolex, but it never happened. Now I am not so sure if we will see one this year!
With the recent spike in the Swiss Franc and price decrease of brands including; Patek Philippe, Panerai and Tag Heuer to name a few, Rolex could just maintain their prices at the moment. Nothing is set in stone and Rolex will do whatever they see fit. Baselworld 2015 starts March 19-26 where Rolex will introduce their latest novelties for the year. We will see these new watches in stores end of this year beginning of next year. I don’t think Rolex will decrease their prices. They will probably hold strong on their current prices and price the new collection accordingly. Stay Tuned!