To me, Rolex is unequivocally the universal benchmark of success. There is a reason why every major watch company in the world big or small, independent or major tries to emulate the success and the strategy of Rolex.
There are a lot of people out there who don’t understand the genius that is Rolex, so they end up trashing it. For those of you who do, I want to share something with you. Rolex is the biggest and most powerful major luxury watch company in the world. They are the only watch company in the universe who make close to one million watches a year for the world and yet are still able to hold their value better than any watch brand out there today. Their passion, commitment and flawless execution to achieve perfection is the reason they are who they are.
In a recent podcast, while in Geneva Switzerland, leading watch bloggers, Jake Erlich of Jake’s Rolex World and Ariel Adams of A Blog to Watch share their incredibly exclusive experience and insight after getting the holy grail of all Rolex tours. Please click here to listen to the podcast and I guarantee you will have a new found respect for the most powerful luxury watch brand in the world that is Rolex.